recent posts

Marketing to Baby Boomers

by Shopper Approved | July 27, 2017

Welcomed into the world  because of celebrations of the end of WWII and the Great Depression, baby boomers made up 40% of the population by 1964.   It’s not nearly…

Read Article

How to Promote Your New Product

by Shopper Approved | July 6, 2017

Whether you’re a new or established business, it’s good to know some easy, effective ways to promote your new products. The best part? You don’t have to wait for your…

Read Article

What is Omni-Channel Marketing and How Do I Use It?

by Shopper Approved | June 29, 2017

Omni-channel retailers offer multiple ways for consumers to purchase their products. A continuity of the customer experience. It creates convenience for customers to buy in whatever way they are most…

Read Article

The Future of Marketing

by Shopper Approved | June 6, 2017

It’s clear, the future of marketing is digital. But digital is such a broad concept. What aspects of digital marketing are taking flight? Increasing bottom lines? What exactly is the…

Read Article