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The Worst Advice We’ve Ever Heard About Reviews

by Shopper Approved | May 18, 2017

Reviews have proven useful in a world where everybody turns to technology to read user-generated content, make purchases, and communicate. If 88% of consumers consult reviews and ratings before buying,…

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You’ve Got Ratings, But How Can You Use Them in Your Google Ads?

by Shopper Approved | May 2, 2017

Help your merchant clients make the most out of Google Seller Ratings with this in-depth guest post provided by PPC specialist John Horn of StubGroup Advertising. What Are Google Seller…

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Four Reasons Your Business Should Be on Pinterest

by Shopper Approved | April 18, 2017

There have been a whirlwind of new social media platforms emerging over the past decade. Pinterest made its debut in 2010, and by August of 2012 had over 7 million…

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The Hard Truths About Reviews

by Shopper Approved | April 11, 2017

There’s no denying that reviews play an integral part in the purchasing process of most consumers now. With most people reading online reviews before making purchase decisions, and 88% of…

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