recent posts

Shopper Approved Gives Back in Guatemala

by Shopper Approved | February 15, 2017

When you do good to others, it comes back around – at least that’s what the team at Shopper Approved believes.  One of the most rewarding things that you can…

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What are Product Listing Ads (PLA’s)?

by Shopper Approved | February 9, 2017

Product Listing Ads (PLAs) are a common advertising strategy for e-commerce players. If you’ve ever done a Google Search for a product, paid ads (usually websites) are listed at the…

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The Importance of Social Media (and Targeting Each Generation) [Infographic]

by Shopper Approved | February 3, 2017

Social media has become the primary way to share and consume content. It gives us insight into current events, local, national, or worldwide. It informs us of new trends in…

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New Law Added to Consumer Review Fairness Act

by Shopper Approved | January 31, 2017

Posted a negative Yelp review recently? Don’t fear retaliation from the business. Congress passed a law at the end of 2016 to protect consumer’s negative reviews. The law also protects…

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